The Innovation Paradox

Innovation is exploding. The challenge is finding what matters

  • Teams are being asked to do a lot more, with a lot less. Briefs are vague, budgets limited, timelines tight.
  • The world of intelligence has evolved With so much noise from trade shows to GPTs, how do you know where to look?
  • There’s a rush to catch up by using a tech-stack. But the VC tools are being repurposed in a way that isn’t right for strategic innovation.

It's time to rethink how you find the right startups

The most powerful innovation engine, delivering faster, smarter, and with greater impact

Discover by thinking, not filtering

Search is easy now. You need guidance. Acting like a strategist, GOOB sharpens your shortlist, uncovers new opportunities and helps you make faster, smarter decisions.

30 days to 30 seconds

Powered by GOOB:

Our proprietary matchmaking AI

Want a little more from us?

Sometimes innovation needs a little Oomph to make it land. We have a team of Matchmakers on hand to help make collaborations happen, both virtually and IRL.

Deep-Dive Research

Get tailored insights on emerging trends, startups, sectors and ecosystem, combining human-led depth and agentic breadth that goes beyond the obvious.

Screening Calls

We run focused calls with founders to validate fit, uncover risks, and fast-track the right decisions, saving you time and giving you clarity.

Virtual Pitch Days

We curate and host tailored sessions with 3–5 high-fit startups, aligned to your brief, ready to solve, and built for stakeholder engagement.

Collaboration Advice

From pilot design to partnership models, we help shape collaborations that work in the real world: fast, lean, and fit for purpose.

Business Case Advice

We support you in building the case for action and acquiring internal buy-in. That means aligning startup solutions to business needs, key metrics, and future-shaping strategy.

Upgrade the

way you scout

A smarter, faster, agentic way to find your next innovation breakthrough

The Challenge

Too much noise, too little insight

The tool you’re using aren’t built for you. Today’s options fall short of what corporate innovation demands.

Tool

Limitations

Generic AI tools (GPT etc.)

  • Not safe for confidential briefs
  • Requires heavy prompting and validation
  • No context for partnerships

Databases

  • Misses strategic, emerging or wildcards
  • Keyword-driven
  • Expensive and often need a scout to operate

Manual (Events, inbound, network)

  • High cost, low scalability
  • Dependent on individual expertise
  • Slow turnaround